Big Bullets beat gate revenue target
By Ronald Mpaso:
Nyasa Big Bullets have announced gate revenue figures totalling K107 million for the 2018 season. The total sum is against the club’s target of K80 million.
Bullets Chief Executive Officer, Fleetwood Haiya, said it was pleasing that the club had beaten its target in the first year of commercialisation.
Haiya said about half of the amount was realised from TNM Super League matches, with the rest coming from cup matches, including the Caf Champions League encounter against Gor Mahia at Kamuzu Stadium.
“We have managed to beat our target by around 34 percent. This is very good news for our commercialisation drive. The Caf Champions League match alone gave us one of the highest figures at K21 million,” he said.
Haiya attributed the high revenue to improved gate management and increased patronage during matches.
He said the commercialisation drive resulted in renewed confidence in the team’s management among supporters, resulting in high patronage during matches.
“We are grateful to all stakeholders who played a part in enforcing measures that helped us to beat our target. We were at home with massive support wherever we went to play in the 2018 season. Even our fans in Karonga embraced us. In short, we drew big crowds wherever we went and other teams made money each time they played our team,” he said.
Haiya said the club would continue with standardising gate charges for its games so that it makes more money from the gates in the new season.
A Balaka-based Bullets supporter, Patron Kalonga, said investing in the club’s activities was easy in the 2018 season after the launch of the commercialisation drive.
“People find it difficult to put their money into an entity that is not being run professionally. When Bullets turned into a company, we became confident that our money would be safe if we invested it in the club’s activities. This is why we patronised the team’s games and bought membership cards in large numbers,” Kalonga said.
Bullets were the highest gate revenue earners in the 2018 season with close to K56 million from Super League matches.
The club also made more money from the Carlsberg, Airtel Top 8 and Fisd Challenge Cup matches.
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