The country made history in March this year when actress and filmmaker Joyce Mhango Chavula triumphed with her movie Lilongwe in the Africa Magic Viewers Choice Awards (AMVCAs) held in Lagos, Nigeria.
Pitted against two South African films in the newly introduced Best Movie – Southern Africa category, namely Ayanda by Sarah Bletcher and Tell Me Sweet Something by Akin Omotosho, both of which had more nominations, Chavula’s Lilongwe came first.
And now the organisers – Africa Magic and MultiChoice, are calling for entries for the 2017 edition.
This is a chance for filmmakers in the country to participate in the competition and shine on the international platform.
The event, according to Africa Magic, in association with Multichoice and proud sponsors Amstel Malta, runs the prestigious initiative to honour film and TV talent across the continent.
According to a press statement, the event is scheduled to be held in March next year and will also mark the fifth consecutive year of the awards.
The statement says the AMVCAs were created to celebrate the contribution of African filmmakers, actors and technicians in the success of the continent’s film and television industry.
“With the success of the previous four editions, preparations are in top gear for the 2017 edition. Entries for the AMVCAs opened on August 1 and close on the 15th of October, 15 2016,” the press statement reads.
M-Net Director for West Africa, Wangi Mba- Uzoukwu, said they were pleased to announce the call to entry for the 2017 AMVCAs.
“The African movie and television industry is brimming with exciting talent, and at Africa Magic we contribute to the industry by not only giving these talents the platform to showcase their skills and passion, but by celebrating their achievements whilst also encouraging them to continue honing their craft,” she said.
At the fifth edition of the AMVCAs, a number of awards in different categories will be presented ranging from acting and directing to scriptwriting and cinematography.
Other categories will include editing, soundtrack, make-up, sound and lighting among others.
Mba-Uzoukwu said for 2017, there are 27 categories in all, with 16 open to viewers and 11 decided by the AMVCA panel of judges.
Meanwhile, Mult iChoice Malawi General Manager, Stephen Knight, has called on more filmmakers to participate in the 2017 edition.
“Last year, Malawi won a category for the first time at AMVCA and we are encouraging more Malawian filmmakers, actors and actresses to enter this year, so that we can showcase the tremendous local talent,” Knight said.
Chavula recently also called upon fellow filmmakers not to sit back but take time to participate in such competitions if they are to build their reputation.
The organisers have since said that films, made-for-television movies or television series previously entered into or nominated for an award or awarded a prize in another film and television competition are eligible to be entered for the 2017 AMVCAs.
It also adds that all films, made-for-television movies or television series are eligible for entry to the AMVCA if they are broadcast or publicly screened during the period of October 1st, 2015 to September 30th, 2016.
The entry for the AMVCAs is free and some of the guidelines include preparing a two to three minutes long showreel for online submission.
“More of the information on the entry requirements and submission procedures can be accessed through www.africamagic.tv. We need more entries as Malawi so as to continue from where Joyce Mhango Chavula left,” Knight said.
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