The local football clubs are poised to benefit financially after stakeholders—Football Association of Malawi (Fam), Super League of Malawi (Sulom) and Malawi Digital Broadcasting Network (MDBNL)—agreed on revenue sharing deal.
Sulom President Tiya Somba Banda said the deal, which is projected to raise K224 million from this month to December, was agreed on April 24 and implementation started on Saturday.
“The revenue sharing among all the stakeholders has been agreed. From the projected revenue each Super League team will get K14 million and Sulom will pocket around K22 million.
“Mpira TV initiative is a very good project that only needs proper marketing and free flow of information sharing among all the stakeholders,” he said.
Banda further said the Mpira TV will not be on a separate bouquet like earlier envisaged and that MDBNL will pay Sulom every month five days after being invoiced.
The development came after one of the host producers Mibawa Television was barred from broadcasting the match live.
Mibawa Television Managing Director John Nthakomwa regretted the lost opportunity.
“My team were told to take off their cameras and all the equipment including the OB [Outside Broadcasting] van and we were sent back despite being ready to broadcast the match after both Fam and Sulom instructed us to do so,” he said.
But Sulom blamed the incident on communication breakdown.
Peter Fote is a Sports Journalist with huge experience in radio and Television reporting, production and presentation. He once worked with Malawi Broadcasting Corporation (MBC) and is currently working for Times Media Group.