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FDH Bank supports CIM conference

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By Elita Soko:

Ronald Chimchere

Marketers may soon have to obtain licenses to practise as professionals in the field, the leadership of the Chartered Institute of Marketers (CIM) has announced.

The institute said this on Wednesday in Blantyre when FDH Bank donated K1 million towards the marketer’s conference scheduled to take place in Mangochi from November 26.

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CIM president Golden Banda said there are several new developments, including that the body will soon become known as the Institute of Marketing in Malawi.

He said the institute is working with the Ministry of Trade to push for a law which will see marketing profession being regulated.

“We have drafted it [the bill], sent it to the Ministry of Trade, and they have sent it to the Ministry of Justice. We are just hoping that Ministry of Justice will finish it soon so that they send it to cabinet and then we push it through Parliament, so that we should be regulated,” Banda said.

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He said once it enacted, the proposed law, will see the institute disciplining members when they do wrong and providing a window for marketers to acquire the necessary qualifications, to allow them practise in the field in Malawi and elsewhere.

Banda then described the donation by FDH Bank as a big push for the institute, as they have to meet the costs of speakers expected at the conference.

FDH Marketing Manager, Ronald Chimchere, said the conference, coupled with an awards ceremony, is an indication of progress in the marketing field.

“As FDH, we decided to be part of this growth that is why today, we are happy to contribute toward the conference” he said.

The conference will take place under the theme ‘Business Agility in the Face of Disruption’.

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