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Hustle for rights

Sulom to announce broadcasting rights successful bidder in two weeks

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Super League of Malawi (Sulom) says it will name a successful bidder for broadcasting rights in two weeks after opening bids at its Chilomoni Stadium offices in Blantyre Monday.

Sulom officials opened bids from Times Group, Zodiak Broadcasting Station (ZBS) and Malawi Broadcasting Corporation (MBC) whereas Mij Radio’s bid was not considered as it did not meet some of the requirements.

Sulom Executive Member, Chimwemwe Nyirenda, who is also the chairperson for media committee, said they were satisfied with the response from the Television stations as the league is exploring ways to broadcast live the games amid Covid-19 pandemic.

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“We will not hand pick anyone. It is a process and we will specifically be looking at the technical expertise and the ability to beam the games,” he said.

Sulom will use five key factors in assessing the successful bidder that includes financial and technical capacity.

According to Nyirenda, who was accompanied by Sulom treasurer Malinda Chinyama, Times Television submitted a bid of K191 million catering for production and airing cost for 40 high profile matches in Blantyre and Lilongwe each.

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ZBS bid is at K18 million targeting 90 matches while MBC bid is at K64 million covering 80 matches.

Times Group Commercial Manager Lusayo Msukwa said Sulom was transparent with the process.

“We are happy that we made the bid. Nothing much to say today. We will only wait to know the outcome in two weeks,” he said.

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