The organisers of the Mzuzu Fashion Week have said all is set for the event set to be held next month.
The fashion gathering was established last year after a series of fashion events took place in Mzuzu organised by Kwanza PR and Zik Garvey Investments.
With last year’s event featuring eight designers and over 200 pieces showcased on the runway, the organisers have said this year the fashion gathering will bring on board over 15 designers showing across the four days.
Kwanza PR Co-Founder Wezi Mzumara said this year’s event will see an addition of a new feature, the ‘Creative Business Seminars.’
She said the series of seminars to take place during fashion week are targeted at young entrepreneurs, designers, marketers and individuals, who have interest in creative industries.
“The seminars are useful tool for exchanging ideas, networking and developing the creative industry in Malawi. Through the Creative Business Seminars, Mzuzu Fashion Week aims to engage with industry players, stakeholders, policy makers and potential investors,” Mzumara said.
The festival starts with Creative Business Seminars on October 13 and 14, then October 14 Cocktail show, October 15 Dinner Gala and October 16 Community Day.
Mzumara said over the four days, each event will have its own unique character.
“The Cocktail show will feature designers showcasing their ready to wear collection which will be available in early 2017, the Dinner Gala show will feature designers Bespoke and Couture collections, and will be exclusively introducing Alinafe’s latest collection,” she said.
Mzumara said the finale of the Mzuzu Fashion Week will be the Community Day show involving local designers, charities and different organisations supporting Sustainable Development Goals through fashion.
She said the exclusive fashion shows over the three days will take place at Sunbird Mzuzu Hotel.
Mzumara said fashion week is more than a chance to show off clothing adding that it is a convergence of art, passion and creativity and that it is an opportunity for the country’s designers to display their talent and vision through fabric.
She said internationally according to a report titled The Economic Impact of the Fashion Industry, fashion is a US$ 1.2 trillion industry and that it creates thousands of jobs a year and generates notable revenue.
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