The Public Relations Society of Malawi (PRSM) on Friday launched its website — prsm. mw — at a ceremony which took place at Misa-Malawi’s Mtolankhani House at Njewa in Lilongwe.
PRSM president, Lewis Msasa, said the launch of the website was an exciting moment for the society as it mark its existence on the world wideweb and global scene.
“In this day and age, you don’t exist if you don’t have a presence on the web. PRSM is now truly existent because anybody looking for us now will just do a Google search and find us,” Msasa said.
Making a presentation about the website, chairperson of website taskforce, Thom Khanje, said they have purchased and registered a unique .mw domain name of PRSM (prsm.mw) which is now up and running.
He said the website comes with an email hosting facility that has made it possible for PRSM to have its own corporate email addresses, marking an end to the use of Gmail for its email connections. Secretariat can now be reached through addresses email@example.com and firstname.lastname@example.org.
He said the website was designed and developed in accordance with PRSM website, communications and strategic plans which provide for the creation and operation of a website to facilitate communication and engagement with its members, partners and the general public as well as raise the profile of the society and the PR profession in Malawi.
“The website will facilitate the promotion of excellence in practice, provide online resources for professional practice and development, showcase PRSM’s milestones, provide a platform for professional debate and discussion on issues affecting the public relations industry in Malawi and beyond as well as engagement with current and prospective partners and help in retaining members while attracting and recruiting new ones,” said.
PRSM was established in 2016 as a professional grouping of Malawi public relations and corporate communications practitioners.