The government of Japan, through the Japan Foundation, has provided two television programmes to Times Television.
The cost of the broadcasting rights and production fee totalling 6.5 million Yen (K38 million) will be borne by Japan Foundation.
Japanese Ambassador to Malawi, Shuichiro Nishioka, handed over the programmes Tuesday to Times Group Managing Director, Leonnard Chikadya, in Lilongwe.
Nishioka said he appreciates the collaboration and cooperation between the Embassy and Times Group.
“The Embassy of Japan and Times Group have been collaborating and cooperating on daily basis. We appreciate your coverage of our events through both newspaper and television. I believe that these are the best mediums through which we can reach out to Malawian people. Therefore, your support and cooperation is greatly appreciated,” Nishioka said.
Japan Foundation is a cultural institution which promotes international cultural exchange. Nishioka said the exchange can be promoted by the programmes.
“In Japan, we have a rich and diverse range of TV content which we can share with other countries. We believe that it is one of the most effective ways to show our culture. Through these TV programmes, we hope that we can introduce Japanese culture to the people of Malawi,” Nishioka said.
In his remarks, Chikadya said the programmes will inspire Malawians.
“As Times Group, we are very excited that through Times TV we have been able to partner with one of the leading development partners. These programmes cover various developmental issues which we believe can inspire a lot of Malawians, to begin to think like the Japanese, so that we can move the country forward,” Chikadya said. The two programmes are ‘Carnation’ and an educational documentary, ‘Science Zero’.
Carnation is an inspiring story of a woman who blazed the trail to become a fashion designer in the early 20th Century.
Science Zero features Japan’s cutting-edge science and technology such as cars and high-speed trains.
Times TV will start broadcasting the programmes this weekend.
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