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Wanderers go international with commercialisation drive

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By Mphatso Malidadi:

Be Forward Wanderers have intensified their commercialisation drive by going into a partnership with Professional Soccer Management (PSM) to help the club generate extra income.

The partnership was unveiled Monday at Wanderers Club House in Blantyre.

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The arrangement will see the Nomads benefitting through preseason tours, exchange programmes and a chance to market their players to Europe and Asia.

PSM is an Australian company with a branch in South Africa, where Nigerian Emmanuel Emenogu is its Chief Executive Officer.

Emenogu said they have agreed on a number of incentives such as interclub partnerships which will allow the parties to sell players overseas at a reasonable fee with an arrangement to get more when the player is sold to another club.

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“Through the partnership, we will link Wanderers with clubs in Europe and Asia. This will help them to sell players directly to teams such as Napoli in Italy, Galatasaray in Turkey and Anderlecht in Belgium.

Wanderers can sell the player for a reasonable amount and get a clause where they will get more when the player is sold to another team.

“You must bear in mind that a player’s value increases once they get to Europe or Asia and play for at least six months. This is good because the clubs can also come to Malawi and monitor players on their own. Through this, the players can earn outright contracts without necessarily undergoing trials,” he said.

Emenogu said the exchange programme would also help Wanderers coaches gain exposure by understudying their counterparts at Europe an clubs to enhance their knowledge and skills.

The consultant also said Wanderers could get extra revenue by constructing and investing in the much touted stadium project.

“We can bring in investors to partner Wanderers in the construction of the stadium. So, if we can have shops at the stadium, it will help the team generate more funds. We are doing this to make Wanderers financially independent,” he said.

Wanderers Chairperson, Gift Mkandawire, said the club was investing in the future.

“It is like we are planting a seed where some of the fruits we can reap now or after a year or so,” Mkandawire said.

Meanwhile, Mkandawire has disclosed that the club’s new assistant Coach, Oscar Kaunda, has been put in charge of the main side, with Albert Mpinganjira doubling as his deputy and Reserve side coach.

Mkandawire said Coach Bob Mpinganjira, who was reinstated after a brief suspension, is the overall head coach for the main, reserve and youth sides.

“We never fired Bob. He was only suspended because he was with the national football without any official communication from Football Association of Malawi,” Mkandawire said.

In his first game in charge, Kaunda inspired Wanderers to a 5-0 drubbing of Dwangwa United in a TNM Super League match at Kamuzu Stadium on Saturday.

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