Castel Challenge Cup sponsors, Castel Malawi, have set the hype for the 2024 season after increasing sponsorship to K400 million from K320 million.
Castel Managing Director Thomas Reynaud announced the increase Wednesday at Amaryllis Hotel in Blantyre during the awards gala.
Reynaud said the firm decided to increase the sponsorship to cushion the effects of the 44 percent devaluation of the Malawi Kwacha.
“The 2023 season was exceptional following the stiff competition among the teams. We would like to assure the Malawians that we will continue sponsoring the cup and for this reason we have increased the sponsorship to K400 million for the remaining two years of the agreement,” Reynaud said.
Following the hike, champions will pocket K55 million up from K50 million.
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In his remarks, Football Association of Malawi President Fleetwood Haiya assured Castel Malawi Limited that it will have visibility.
“Gone are the days where sponsorship should be in the form of a donation. As Fam, we have put in place strategies to give value to the sponsorship. We shall give you [Castel Malawi] a platform to promote your products. We want to challenge you that the investment you are putting in football will yield positive results,” Haiya said.
During the awards, FCB Nyasa Big Bullets forward Lanjesi Nkhoma won the Player of the Tournament award whereas Emmanuel Saviel of Bangwe All Stars was named Discovery Player of the Tournament.
Bullets goalkeeper Richard Chimbamba was voted the best.
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Five players Peter Katsonga, Mphatso Philemon [both Mafco], Chiukepo Msowoya [Mighty Mukuru Wanderers], Gaston Simkonda [Moyale] and Patrick Macheso [Silver Strikers] shared the Golden Boot award having scored five goals each.
In the media category, Times Group journalist Isaac Salima was named the best in print category.
Richard Tiyesi of Timveni was voted the best in radio category while The Nation’s Photographer Bobby Kabango won photography category.
Joseph Dumbula of Mij won the best online category while Hankey Chimtengo of Mibawa won the best online category.
In the community radio category, Victor Musongoli (North), Jameson Kalima (Centre) and George Sulumba (South) emerged the best in their respective categories.
